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Invest in the stock market for the RIGHT reason, using the RIGHT choices

Invest in the stock market for the RIGHT reason, using the RIGHT choices

No doubt some of the architects think that their work has some importance of its own: the recreations of Venice, Camelot, Paris, Egypt, and New York. Battling pirate ships and erupting volcanoes aside, once you enter the themed palaces, they are all the same: crap tables, blackjack tables, roulette wheels, and thousands upon thousands of slot machines – all promising to give you a fun time while you lose your money in the pursuit of a possible fortune.

 

The lure of gambling has existed throughout recorded history but has never slot 69  gripped the millions who now participate. We play state-sponsored lotteries, visit tribal and other legal casinos, create special accounts for Internet gaming, bet the horses, bet the dogs, bet on sports, fights, anything where we can catch the excitement of beating the odds.

Moralists worry that a large percentage of those who risk their money, are those who cannot afford to risk anything: the poor, the unemployed, the minimum wage fringe who, at the best of times, barely hang on to the basement rung of the economic ladder. They argue that gambling should be a pleasant pursuit for those who can afford to lose a reasonable amount, using the money they have earned for purchasing excitement, entertainment, and momentary escape.

Who’s kidding who?

For the middle class gamblers who bet on the super bowl, the derby, the occasional lottery ticket, or visit the casinos once or twice a year, gambling is a diversion, a fun time, a little bit of excitement sandwiched between the realities of career advancement, building a nest egg, raising children, and doing their civic duties. The thrill of a potential win is the lure of proving their ability to compete, to come out on top, to better their opponents, the pros, the odds, the morning line. It is a personal challenge that can boost their self-confidence when they win but has few negative effects when they lose because their real self-image relates to the important aspects of their lives, separate from their gaming ventures.

 

It is those who cannot afford to lose who become addicted to the lure of chance. Stuck in minimum wage employment, without the education, the skills, or the entrepreneurial savvy to work their way up the social and economic pyramid, they see gambling as the promise of a permanent way out, a tsunami that can sweep them instantaneously to the top, an overnight millionaire. A lottery ticket, a slot machine, a pick 6 wager, plays no favorites. The poor, the homeless, the forgotten, the have-nots, all compete with the rich and famous on an equal footing. They become hooked on continued gaming because it is the only chance of reaching the lifestyle they want to achieve.

A successful businessman wins a quarter of a million dollars and it is nice: a bonus, a chance to splurge on new toys, the opportunity to retire outstanding debts, or expand their company with a welcome infusion of capital.

A working-class-stiff wins a quarter of a million dollars and it is truly life-changing. A janitor, a gardener, a fast food worker, a guard – with a windfall like that, they can turn their back on the roach-infested slum apartment and move to a better neighborhood or buy a small house and a new car. They can quit their hated job, help their families, participate in the good life they have only previously experienced as outsiders, looking in.

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